Apple’s Super Model

Following the release of the new iMac 21.5-inch at the end of 2012, Apple had kept us patiently waiting on the edge of our GEEX seats for the redesign of the desktop dominator. Since its launch last October we have been enamoured with this all new stunning design. The evolution of iMacs has seen it change from its first 1998 plastic edition complete with handle, to a sleeker glossy white, to its current day shell of alluring grey and black aluminium.

So what about this new computer has got us all so excited? Once again it’s hats off to Apple design guru Jonathon Ive who has created a piece of mechanical art. Blink and its gone. Turning the desktop to it’s side is where the impressive transformation is most noticeable; compared to the previous model that was roughly the same depth all round, this 27-inch screen squeezes into a body that measures only 5mm thick at its edges. With gentle curves and a hidden bulge at the rear it appears practically catwalk thin. The skinny desktop dropped 9.5lbs this season, making it more portable than ever, given its wireless peripherals.

It’s beautiful, re-engineered widescreen display that’s 75% less reflective is the focus of attention; a 2560×1440 resolution means everything is brilliantly sharp and colours pop with plenty of room to create amazing Photoshop images. Options to include versions with a built-in VESA mount adapter means this desktop can turn from office to Oscars as it delivers an outstanding viewing experience all round.

Apart from its attractive bodywork the new iMac offers plenty of exciting mechanics under the hood to rev customer engines. With third-generation quad-core Intel Core processors and superfast NVIDIA graphics, Apple has built the most powerful iMac to date. The ability to expand the memory to 32GB of RAM and the proficient performance of the Tardis-esque Fusion Drives offered by Apple that come in 1TB and 3TB options includes a further monstrous 128GB of flash storage. Even its lack of optical drive can’t rain on the iMacs parade, with detachable SuperDrive’s readily available. Removing this component may seem a risky move but Apple have a strong track record here; when was the last time you used a floppy disk anyway?

This premium machine is undoubtedly the best on the market at the moment, with the ability to cater to a wide range of users who are looking for a machine with more muscle and a larger display, the iMac is truly a treat to use. Getting a super model on your desk has never looked so attractive.